Category Archives: Intangible Assets

Is the Blog Replacing the Tombstone?

Why Would Investment Bankers Embrace Social Media During a Downturn? I was thrilled to be asked by Bob London, a friend of 2i, to offer my perspective on the effect of the recession on my investment banking practice. You can … Continue reading

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A Unit of Trust Is Worth How Much These Days?

One theme dominated last night’s panel discussion at the DC Social Media Club event ‘Engaging the Health World Through Social Media.’ Trust  . . . with a capital T. Trust that your health data won’t be shared without your permission. … Continue reading

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McAfee Study Shows IP More at Risk During Recession

We continue to follow the discussion regarding the threat to intangible property caused by the recession.  While the information assurance industry is large and has always been vital to the information economy, company executives are increasingly aware of a relatively … Continue reading

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More on Using IP in Tough Times

Following our blog last week tracking two articles discussing IP in the recession, I happened across Michael Moberly’s and JongPil Cheon’s article Use Intangible Assets to Weather the Financial Crisis (you may need to sign up for the trial subscription to download the PDF). … Continue reading

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Recession Not Easy On IP

You know times are tough when there is more than just the occasional article discussing intellectual property issues. We think IP is cool, exciting stuff but it’s not a big seller of newspapers and magazines. (Ironically, these are the folks that should consider selling IP to … Continue reading

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Why We Blog: More About 2i

Why We Blog We find it odd but opportunistic that some of the best investment bankers in the internet and media industries don’t take full advantage of the internet to promote their services and views. We’re sure that they know how … Continue reading

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